SEO Process in Outsourcing

Jun 4, 2008 Wednesday, June 04, 2008

The work of SEO Services Outsourcing has increased in the present scenario and it has come a long way. In the past more people and companies were into IT Outsourcing but with passage of time more companies become involved in SEO works due to the high success rates and decreased costs and increase in efficiency of work. What consists of SEO process in outsourcing? It is a combination of many activities.

SEO process is carried on certain phases as a part of internet marketing game plan for outsourcing operations. It consists of keyword analysis, competitive research and website analysis. Based on the competitive and keyword analysis, keyword recommendation lists are created that include the monthly search estimates. The next part is to define SEO Strategy.

The work of SEO strategy development comprises the documentation of final traffic building strategy. Based upon given analysis this strategy is made and that illustrates the modifications to be done to the website, keywords to be targeted, quality and type of contents to be used. The task of optimization and implementation of strategy comprises optimized meta tagging, optimizing title, anchor tags etc and key phrase distribution according to theme. This represents the completely optimized website that will be loaded after completion of optimization stage ready to perform in search engines.

The process of web submission tasks in outsourcing includes the blog submission, directory submission, search engine submissions, article submissions, press release, classified ads and banner ads. The price of submissions varies in different countries and also depends on the infrastructure of companies. Apart from it includes the tasks of email marketing in the form of sending multiple emails to the client and creating, drafting and optimizing the newsletter content.

The SEO Activities are then concluded with sending the perspective reports to the clients and taking their respective feedbacks. Thus all the outsourcing SEO projects requirements and services are designed to allow customization and independent execution. This flexibility allows the companies to meet the unique needs and provide the SEO results to the clients within the

given budget.




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